Home13 Best AI SEO Tools December 2023

13 Best AI SEO Tools December 2023

Explore the top AI-powered SEO tools we recommend for 2023. Improve your website’s search engine rankings and drive more traffic with these innovative solutions.

Updated: December 20, 2023
BEst AI SEO Tools

Search engine optimization (SEO) is a substantial part of any digital marketing strategy, as it aids in increasing the website’s visibility in search engine results pages.

While there are many traditional SEO techniques, the rise of artificial intelligence (AI) has brought about a new era of SEO tools that utilize machine learning algorithms to analyze data, automate processes, and make more informed decisions. 

This article will explore the best AI SEO tools in 2023, their key features, and how they can help businesses improve their online visibility and drive more website traffic.

13 Best AI SEO Tools in 2023

Here are the best AI SEO tools we recommend in 2023 that you can choose from to drive more traffic to your website:

1. Surfer SEO

Surfer SEO

Surfer SEO is an AI-powered content optimization and on-page SEO analysis tool that enables businesses to enhance their online visibility by optimizing their website for better Google search engine rankings. 

It can benefit users in several ways. Firstly, it allows businesses to optimize their website for better search engine rankings instantly.

Surfer SEO recommends improving the website’s on-page SEO by analyzing the user’s competition and target keywords.

Secondly, Surfer SEO provides comprehensive tools to help businesses improve their SEO efforts, from keyword research to content optimization.

Some features of Surfer SEO include a content editor that enables users to create search engine-friendly content.

A SERP analyzer that shows how the user’s website compares to its competitors.

Also, a keyword research tool that assists businesses in finding the most relevant and high-volume keywords for their niche.

The pricing for Surfer SEO ranges from $139 monthly for the Essential plan to $999 per month for the Max AI plan. They offer a 30-day money-back guarantee instead of free trials.

Surfer SEO is an excellent AI SEO tool for businesses of all sorts that want to enhance their online visibility and drive more traffic to their website.

With its robust and easy-to-use platform, comprehensive tools, and affordable pricing, Surfer SEO is an excellent choice for anyone looking to improve their website’s SEO performance.

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2. SEMrush


SEMrush is an all-in-one AI SEO tool that provides businesses of any size with a complete SEO solution. 

It can benefit users by allowing them to track and analyze their website’s performance in search engines. It includes keyword rankings, backlinks, and competitor analysis.

With SEMrush, users can improve their online marketing efforts and track progress.

SEMrush’s main features include fast backlink crawling, keyword research and analysis, on-page optimization, content creation, and competitor analysis.

It offers an inclusive suite of tools for content marketing and market research. SEO, PPC and social media. 

It offers several pricing options, including Pro, Guru, Business, and Enterprise plans, with monthly prices ranging from $129.95 to $499.95. SEMrush also provides a free version with limited features.

SEMrush is an excellent choice for businesses looking to improve their online marketing efforts. It optimize their website for search engines, and track progress and ROI in one platform.

With its comprehensive suite of tools, fast backlink crawler, and competitor analysis capabilities, SEMrush is a top AI SEO tool for businesses of all sizes.

3. Farse.io


Frase.io is an AI-powered content optimization tool that helps users create and optimize content for search engines.

It can benefit users in several ways:

  1. It can save time by automating the research and optimization process, allowing users to focus on creating quality content.
  2. It can enhance the quality and relevance of content by analyzing search results and providing suggestions for keywords and topics.
  3. It can help users stay up-to-date with the latest trends and changes in search algorithms.

One of the features of Frase.io is the content briefs. It provides users with a list of relevant topics, questions, and subtopics to include in their content.

The tool also offers a content optimizer that analyzes content for relevance, readability, and keyword usage.

Additionally, Frase.io provides a competitor analysis tool. It can help users identify gaps in their content and areas where they can improve.

Frase.io offers a range of pricing options, starting at $14.99 monthly for the Solo plan. It includes up to 4 articles per month. The Team plan is $114.99 monthly for three seats, with unlimited articles.

Frase.io is an effective AI SEO tool that can help content creators and SEO professionals optimize their content for search engines.

Its robust features and cost-effective pricing make it a valuable addition to any digital marketing toolkit.

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4. MarketMuse


MarketMuse is an AI-powered SEO tool that provides content optimization services to businesses. 

It can benefit users by providing them with data-driven insights into their content. It helps them to optimize their pages for search engines.

MarketMuse uses AI algorithms to analyze content across the web and identify patterns that correlate with higher search rankings.

The service then provides recommendations to improve the user’s content based on these patterns.

One of the features of MarketMuse is its Content Analyzer. It evaluates the quality of a page’s content and provides a content score.

This score is based on topic relevance, comprehensiveness, and structure. The tool also includes keyword research and optimization suggestions, allowing users to optimize their content for specific keywords.

The price of MarketMuse varies depending on the user’s needs, with pricing plans starting at $149 per month. It also offers a free plan with limited features and only ten monthly queries.

MarketMuse is a powerful tool for businesses looking to optimize their content and improve search engine rankings.

AI-powered technology and data-driven insights make it a valuable resource for companies serious about their online presence.

5. Outranking.io


Outranking.io is a powerful AI SEO tool designed to help website owners on improving their search engine rankings.

It can benefit them by comprehensively analyzing their website’s SEO performance, including on-page optimization, technical SEO, and keyword research.

Its analysis can help users identify areas for improvement and take actionable steps to increase their website’s visibility and traffic.

One of the features of Outranking.io is its AI-powered keyword research tool.

It helps users find the most relevant and high-traffic keywords to target in their content. It saves them time and effort in the research process.

Additionally, Outranking.io offers advanced backlink analysis. Also, a monitoring tool to help users track their website’s backlink profile and identify opportunities for improvement.

The pricing for Outranking.io starts at $29 per month for the Starter plan, making it a practical option for website owners of all sizes.

It does not offer a free trial. However, it has a 7-day money-back guarantee if you are unsatisfied with its service.

Outranking.io is an excellent choice for website owners who want a comprehensive, affordable SEO tool with powerful AI capabilities.

Its features can help users improve search engine rankings and drive more website traffic.

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6. SE Ranking

SE Ranking

SE Ranking is a cloud-based platform providing various SEO tools to help businesses on improving their online presence. 

It offers a range of tools to benefit users looking to improve their SEO strategy.

The platform provides keyword research, on-page SEO analysis, competitor research, and backlink analysis tools.

Users can track their website’s rankings and monitor their online reputation through the platform.

One of the standout features of SE Ranking is its customizable reports that provide detailed insights into website performance.

Users can create reports tailored to their specific needs. They can include their branding, making sharing information with clients or team members easy.

SE Ranking offers several pricing plans, starting from $55/month for the Essential plan. It includes keyword position tracking, competitor research, and an on-page SEO audit.

The Enterprise plan is the most expensive, which costs $239/month and includes features such as white-label reports and API access.

SE Ranking is an excellent tool for businesses and individuals looking to improve their SEO strategy.

Its user-friendly interface and range of powerful features make it a popular choice among SEO professionals. Its customizable reports make it easy to share insights with clients or team members.

With competitive pricing plans and robust features, SE Ranking is worth considering for your SEO needs.

7. Ahrefs


Ahrefs is a powerful SEO tool that provides a comprehensive suite of features for businesses to enhance their search engine rankings and online visibility.

It can benefit them by deeply understanding their website’s SEO health and competition.

Its features allow users to conduct in-depth keyword research, track rankings, analyze backlinks, and explore competitor strategies.

Additionally, Ahrefs can help users identify areas of their website that need improvement, such as broken links or slow-loading pages, ultimately leading to higher organic traffic and better search engine rankings.

Some of the features of Ahrefs include its Keyword Explorer, Site Explorer, Content Explorer, and Rank Tracker.

The Keyword Explorer helps users discover the most relevant keywords for their business, while the Site Explorer provides insights into competitors’ websites.

The Content Explorer allows users to find popular content in their industry, and the Rank Tracker helps track rankings over time.

Ahrefs offers four pricing plans, including Lite, Standard, Advanced, and Agency, ranging from $99 to $999 monthly. 

While it is more pricey than other SEO tools on the market, Ahrefs’ comprehensive suite of features and powerful capabilities.

It makes it a worthwhile investment for businesses serious about improving their online visibility and search engine rankings.

Overall, Ahrefs is an excellent tool for businesses that need a comprehensive solution for SEO optimization.

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8. Jasper


Jasper is an AI-powered content optimization platform that helps businesses to create high-quality content optimized for search engines. 

It can benefit its content creation efforts by offering an AI-driven content analysis tool that identifies gaps and opportunities and suggests improving content quality, relevancy, and SEO performance.

Jasper can help users to create content that ranks better in search engine results pages, leading to increased organic traffic and better engagement rates.

One of the features of Jasper is its content analysis tool, which uses natural language processing and machine learning algorithms to analyze content and provide actionable insights on optimizing it.

Jasper’s content analysis tool also provides recommendations for target keywords, relevant topics, and links that can help improve content quality and SEO performance.

Jasper’s pricing plans start at $49 monthly for the basic plan and go up to $125 monthly for the Teams plan.

At the same time, the enterprise plan has customized pricing and includes additional features such as advanced analytics and API access. 

Jasper is an effective tool for content optimization and SEO.

Its AI-driven content analysis tool can help businesses create high-quality content optimized for search engines, leading to increased organic traffic and better engagement rates.

While its pricing plans may be higher for some users, the platform’s features and insights make it a valuable investment for content creators looking to improve their SEO performance.

9. NitroPack


NitroPack is a powerful AI SEO tool designed to optimize page loading speed – a critical factor for SEO, overall website performance, and user experience.

Emerging on the scene to address Google’s increasing focus on site speed, NitroPack offers a comprehensive solution for speed optimization.

Users benefit from NitroPack by witnessing significant improvements in their site’s speed, leading to better user engagement, decreased bounce rates, and potentially higher rankings on search engine results pages.

Furthermore, a faster website speed can contribute to better conversion rates, enhancing the website’s overall success.

NitroPack’s primary features include advanced caching mechanisms, image optimization tools, and code performance improvement.

It offers lossy and lossless image compression, WebP conversion, and adaptive image sizing.

It optimizes HTML, CSS, and JavaScript through minification, compression, and other techniques.

NitroPack also provides a built-in global CDN and implements intelligent cache invalidation strategies.

NitroPack offers several pricing plans, starting at $21/month for the Business plan for one website.

The Growth plan is $51/month, and the Scale plan is $176/month for one website. For larger or more specific needs, custom pricing is available upon contact.

NitroPack is a specialized tool focusing solely on website speed optimization.

While it may not cover other SEO aspects and supports a limited number of content management systems, its effectiveness in speed optimization makes it an invaluable asset for businesses.

It prioritizes page loading speed and the resultant SEO benefits.

10. Alli AI 

Alli ai

Alli AI is a powerful AI SEO tool designed to simplify and enhance your website’s search engine optimization efforts.

With its comprehensive set of features, Alli AI streamlines on-page SEO management.

It can benefit users by offering a live editor that allows you to edit content directly on the front end of your website, providing real-time on-page SEO recommendations.

This feature is precious for users on platforms other than WordPress, expanding its reach and usability. 

Some of the main features of Alli AI include site-wide on-page SEO, a live editor, and the ability to bulk-generate page titles, meta descriptions, and other content changes.

These features enable users to optimize their website comprehensively, improving their search engine rankings and increasing organic traffic.

When it comes to pricing, Alli AI offers different plans. The lowest plan starts at $299 per month, which optimizes meta descriptions and page titles.

While the pricing may be a consideration for some, Alli AI provides a 10-day free trial, allowing users to experience the tool’s capabilities before committing.

Alli AI is a feature-rich AI SEO tool that simplifies on-page optimization and boosts search engine rankings.

With its site-wide SEO capabilities, live editor, and bulk content generation, Alli AI significantly empowers users to improve their website’s SEO performance. 

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11. NEURONwriter


NEURONwriter is a fantastic AI SEO tool that caters to the needs of small businesses and professional SEO agencies.

With its range of plans and comprehensive features, NEURONwriter has established itself as a valuable tool in search engine optimization.

With a focus on enhancing collaboration efficiency, NEURONwriter offers built-in document management capabilities.

The content calendar provides a task list and statuses, facilitating seamless collaboration among team members. This feature streamlines workflows and improves overall productivity.

One of the standout features of NEURONwriter is its AI templates. These templates allow users to generate content quickly and easily by providing simple inputs.

Whether it’s product descriptions, article introductions, or email messages, the AI-powered templates assist in generating high-quality content in a time-efficient manner.

NEURONwriter takes content creation to the next level with its content idea suggestions.

Concurrently with the writing process, the tool offers topic suggestions based on competitors’ headers, users’ search queries, and even YouTube videos.

It helps users stay on top of trending topics and optimize their content for better visibility and engagement.

Regarding pricing, NEURONwriter offers five plans tailored to different needs, ranging from small businesses to professional SEO agencies.

Prices start at $23 per month, making it accessible to many users. NEURONwriter provides a free trial, allowing users to experience the tool’s capabilities before committing.

NEURONwriter is a powerful AI SEO tool offering various features to improve collaboration, streamline content creation, and provide valuable topic suggestions.

With its user-friendly interface, comprehensive functionality, and affordable pricing, NEURONwriter is an excellent choice for users looking to optimize their SEO efforts and achieve better search engine rankings.

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12. Scalenut

Scalenut AI

Scalenut, an AI-powered content creation tool, revolutionizes how writers produce high-quality content.

By utilizing natural language processing and machine learning, Scalenut AI comprehends your articles’ context.

It offers valuable suggestions for enhancement, reducing the need for extensive editing, and enabling more efficient content creation.

This innovative platform provides AI-backed copywriting solutions, catering to creating articles from scratch and optimizing existing ones for improved SEO rankings.

With a rich repository of over 40 AI templates, Scalenut empowers users to swiftly generate content for websites, social media, advertising, blogs, and video descriptions, incorporating effective marketing frameworks like AIDA.

Regarding features, Scalenut boasts an AI Copywriter, SEO Hub for optimizing blog posts, Content Brief for competitor analysis, Cruise Mode for streamlined content creation, and Topic Clusters for keyword strategy planning.

Its Chrome Extension seamlessly integrates AI assistance into web browsing and social media posting.

Scalenut offers three pricing plans to accommodate diverse needs:

1. Essential ($20/mo): Includes 100,000 AI words and 5 SEO reports.

2. Growth ($40/mo): Offers unlimited AI words, 30 SEO reports, and Topic Clusters and Cruise Mode access.

3. Pro ($75/mo): Features unlimited SEO reports, user expansion, and a dedicated customer success manager.

Scalenut empowers writers to create high-quality content efficiently, making it a valuable asset for content creators aiming to boost their productivity and quality.

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13. Can I Rank?

Can I Rank AI

Can I Rank is a unique player in the SEO tools arena, setting itself apart by leveraging data from various services, including Ahrefs.

This innovative approach enhances its ability to provide a holistic view of your website’s performance and SEO opportunities.

It is an AI-powered tool that simplifies tasks like keyword research and link building and consolidates these functions into a single, user-friendly interface.

This efficiency helps manage your SEO strategy cohesively.

Key features include insightful recommendations, opportunity identification, and a centralized hub for SEO management.

The service caters to users seeking a comprehensive solution that embraces collaborative insights for optimized decision-making.

Pricing details can be seen on their website, which offers competitive rates for its feature-rich service. You can also have a consultation for start-ups.

Can I Rank AI SEO tool combines diverse data sources, empowering users with a unified and efficient approach to SEO management.

It’s recommended for those who value a comprehensive perspective on their digital presence.

What is AI SEO?

AI SEO uses artificial intelligence (AI) technologies to improve search engine optimization (SEO) strategies.

With the help of AI, SEO tools can automate various aspects of the optimization process, including keyword research, content creation, and link building. 

By analyzing factual data and learning from user behavior, AI SEO tools can make more accurate predictions about search engine algorithms and identify areas where websites can improve their SEO performance.

It allows businesses to optimize their websites more efficiently and effectively, resulting in higher search engine rankings, organic traffic, and overall visibility.

AI SEO tools have become increasingly popular in recent years as businesses seek to stay competitive in the fast-changing online search landscape.

How Does AI SEO Work?

AI SEO uses machine learning algorithms and natural language processing (NLP) to analyze vast data and gain insights into how search engines and users interact with websites.

Firstly, the algorithms analyze website content, structure, and metadata to understand the relevance and value of the website for specific keywords and phrases.

It then examines how the website is being linked to other sites and assesses the authority and trustworthiness of those sites.

AI SEO tools also monitor user behavior on the website, including bounce rate, click-through rates, time spent on the site, and conversion rates.

With these insights, AI SEO tools can identify opportunities to optimize website content, suggest relevant content creation topics, and help identify and fix technical issues that may hurt a site’s performance.

It can also assist in building high-quality backlinks and identifying keywords that are likely to drive traffic and conversions.

AI SEO tools continuously analyze data and provide insights and recommendations, making it easier for digital marketers and business owners to make data-driven decisions that improve their search engine rankings and drive more site traffic.

Benefits of Using AI SEO

Using AI in SEO is beneficial. Here are some of the main ones:

  1. Improved efficiency: AI-powered SEO tools can perform tasks faster and more accurately than humans. They can analyze large amounts of data, identify patterns and trends, and generate insights that would take time for humans to do manually.
  2. Increased accuracy: AI algorithms are designed to learn and enhance over time, making them more accurate and reliable than traditional SEO methods.
  3. Enhanced user experience: AI SEO tools can help improve the user experience by optimizing website content, making it easier to navigate, and improving website speed.
  4. Better keyword research: AI SEO tools can help pinpoint the best keywords to target based on search volume, competition, and relevance.
  5. Predictive analytics: AI-powered SEO tools can analyze data and provide predictive analytics, helping businesses make data-driven decisions.
  6. Competitive advantage: Using AI SEO tools can give businesses a competitive edge by providing insights into their competitors’ strategies and allowing them to make better-informed decisions.
  7. Cost-effective: AI SEO tools can be more cost-effective than hiring a team of SEO professionals, making them accessible to businesses of all sizes.

Are AI SEO Free to Use? 

Some AI SEO tools offer a free trial or a limited version of their service for free. But most tools require a subscription or payment to access their full range of features.

The pricing for AI SEO tools can vary depending on the tool and the features included. 

Some tools charge a monthly fee based on the number of projects or domains you manage, while others offer annual subscriptions or custom pricing based on your specific needs.

Carefully assess the features and pricing of different AI SEO tools to determine which fits your budget and needs best.

Additionally, some AI SEO tools may offer different pricing tiers with varying levels of access to features or data, so consider these options as well.

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